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Tag: Carbonated Beverage

Decoding Pepsi’s Latest Marketing Strategy
Business Product

Decoding Pepsi’s Latest Marketing Strategy

Lucille WoodApril 25, 2025May 9, 2025

Pepsi’s Nostalgia Play: A Trip Down Memory Lane

Pepsi’s latest marketing campaign leans heavily on nostalgia, tapping into the collective memories of generations who grew up with the brand. Instead of focusing solely on the product, the ads feature vibrant imagery and soundtracks reminiscent of the 80s and 90s, evoking

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